Hamid Ghanadan

Hamid Ghanadan lives at the nexus of scientific data and people. A biochemist-turned-marketer, Ghanadan has dedicated his career to understanding the decision-making patterns of scientists in order to make a human connection with them and positively influence their decisions. Ghanadan is the founder and president of The Linus Group, a marketing firm that focuses exclusively on health and science industries. He is also the author of the book “Persuading Scientists: Marketing to the World’s Most Skeptical Audience” and editor of the influential newsletter “Linus Report: Critical Briefings in Marketing Science” which is received by over 1,000 science companies.